Continual Learning 

Becoming an expert is only achieved when an individual is a continuous learner. In order to help participants retain the concepts and ideas presented during the R3R1 Sales Training, we have produced an online library of over 70 videos that participants can access on-demand.

Encourage your team to continue learning from Russell M. Rush, a sales industry leader, as he explains many of the concepts for success in sales and business. Watch as your sales pipeline fills as never before when your team follows the R3R1 process.

Video Library

Watch a couple of videos and preview some of the outstanding content of the program.


 Take your sales to the next level. See a few highlights of what you will learn at the R3R1 sales training program.

Live Training

Empower your team with live training! A comprehensive program that teaches sales process.

Client Testimonials

Tammy C.

Tammy C.

Hawthorn Senior Living

"You will wow yourself"
I have personally experienced the results of using the R3R1 process. My suggestion – read the book, watch the videos, and apply the information exactly and the results will follow. You will wow yourself with the applied results!
Nancy A.

Nancy A.

Keller Williams Realty

"Really learning a lot"
I am really learning a lot from your video training's and wanted to let you know that so far they are effective and understandable… content is new and relevant and overcomes many of the frustrations that I am experiencing in the sales world.
Damon C.

Damon C.

Damon C. Photography

"Easy to absorb information"
The R3R1 video training series is full of concise, easy to absorb information. The pacing is clear, logical and effective. It is also a growing library of knowledge that every business should access to increase their sales efficiency and make more money!


Increase revenue and decrease customer acquisition costs by enrolling in the R3R1 sales training program. Learning the R3R1 formula will give you better sales results – it is that simple.